Brand Consistency Audit for AI-Native Teams
Models need machine-readable brand rules, not PDFs, to stay on-brand at scale.
Desmond Achebe
Staff Writer, Brand Infrastructure
Desmond Achebe covered enterprise software and marketing technology for trade outlets before joining Brand Drift, bringing a systems-level perspective to how brands build and maintain their foundational architecture. He holds an engineering background that informs his reporting on technical marketing stacks.
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Models need machine-readable brand rules, not PDFs, to stay on-brand at scale.